What is the Future of VR – 2023 Edition

The future of virtual reality (VR) is an exciting topic that continues to gain momentum as technology advances. In recent years, we have witnessed significant growth in the VR market, which is expected to exceed $180 billion by 2026.

This rapidly evolving field has the potential to revolutionise various industries, from entertainment and gaming to healthcare and education.

Some of the key developments expected in the near future include advancements in extended reality technologies and the rise of the metaverse.

These technologies encompass virtual reality, augmented reality, and brain-computer interfaces, providing users with immersive digital experiences and entry points to the metaverse.

The development of new VR products by major tech companies, such as Meta’s next-generation VR headset, Sony’s PlayStation VR 2, and Apple’s expected VR/AR device, is a clear indication of the growing interest in this field.

As we delve further into the capabilities of VR, it is important to remain mindful of both the opportunities and challenges that lie ahead.

The integration of VR into various aspects of our lives will require close attention to ethical and practical considerations, ensuring a responsible approach to this rapidly advancing technology.

Current VR Landscape

Consumer Adoption

The Virtual Reality (VR) market has been seeing a steady growth, with the global market value reaching $17.25 billion in 2020. It is expected to exceed $180 billion by 2026, showcasing the increasing interest and demand for VR products and experiences. The gaming and entertainment sectors are driving consumer adoption, and manufacturers like Sony, Oculus, and HTC continue to release cutting-edge VR hardware, making the technology more accessible to a wider audience.

As VR technology improves and more content becomes available, VR will likely continue to gain traction among consumers.

Industry Applications

VR has expanded beyond just gaming and entertainment – it is now being applied across various industries, including healthcare, education, tourism, and business institutions. In healthcare, VR has been utilised for training, therapy, and rehabilitation.

For example, surgeons have used VR simulations for training purposes, and therapists have employed it for treating phobias or post-traumatic stress disorders.

In the education sector, VR has been adopted to create immersive learning experiences, helping students to better understand and engage with the learning material. It has also proven effective in workplace training, allowing employees to acquire new skills in a safe and controlled environment.

Tourism and business have not been left out either, as virtual reality can be used for virtual tours and remote collaboration, enabling cost-effective and efficient alternatives to traditional practices.

As VR technology advances and becomes more accessible, it is expected that its adoption in various sectors will increase, reshaping how we learn, work, and interact with each other.

Technological Advancements

Wireless Solutions

One of the most significant advancements in the world of virtual reality (VR) is the development of wireless solutions. These innovations aim to provide users with a more comfortable and immersive experience by removing the need for cables and wires.

Companies like Vuzix have been working on wireless VR headsets that offer a seamless interaction between the user and the virtual world. With this technology, we can expect more freedom of movement and less physical restrictions during VR experiences.

Resolution Improvements

As VR technology evolves, so does the resolution and image quality offered by VR headsets. Higher resolutions will result in more realistic and immersive VR experiences.

Developers are already working on creating displays with higher pixel density, which will significantly improve the visual fidelity of virtual environments. Increased resolution will also help address issues of motion sickness and improve user comfort and engagement.

Haptic Feedback

To create a more immersive and convincing virtual experience, haptic feedback, or the sense of touch, is becoming increasingly important in the VR industry. Advances in haptic technology have the potential to greatly enhance the sense of presence in virtual environments.

Using haptic devices such as gloves or suits, users can interact with virtual objects in a more tactile manner, accurately simulating the sensation of touching or holding objects in the virtual world.

This level of interaction will undoubtedly play a vital role in shaping the future of VR experiences across various industries, including gaming, healthcare, and education.

Social Impact


Virtual reality has the potential to revolutionise how we communicate with each other. In the future, it is likely we will be able to engage in virtual face-to-face conversations, regardless of distance. This could lead to more immersive and emotional connections with people around the world.

Metaverse, a virtual reality social gaming platform, already uses Meta’s Oculus VR headset to allow users to engage in virtual gatherings. These advancements in communication could also lead to new possibilities for remote work and international collaboration.


Virtual reality has the power to transform education, making learning experiences more interactive and engaging. By immersing students in virtual environments, they could explore and learn about topics in ways that were previously impossible. For example, history students could explore ancient civilisations, while science students could examine molecular structures up close.

Furthermore, remote learning could become more personalised and adaptive, as VR technologies enable real-time feedback and tailored instruction.

Mental Health

As virtual reality becomes more accessible, there is a growing concern about the potential effects on mental health. Prolonged exposure to virtual environments could lead to feelings of isolation, disconnect, and addiction.

On the other hand, VR has the potential to become a valuable tool in mental health treatment. For example, it has been used for exposure therapy in the treatment of anxiety and phobias. VR could also provide a safe space for individuals to practice social interactions, helping to improve social skills and build confidence.

Economic Impact

Job Creation

The future of VR is set to have a significant impact on job creation, with the expanding market driving demand for new skills and expertise. As VR technologies continue to advance, there will be growing opportunities for professionals in various fields such as software development, design, and content creation.

This progress is predicted to generate a wealth of new employment opportunities for those with the right set of skills and experience.

As the technology moves beyond its current focus on gaming and entertainment, additional sectors such as healthcare, education, and training will also provide numerous job prospects tied to VR.

New Revenue Streams

VR’s evolution and adoption will likely pave the way for lucrative new revenue streams. As the global market size of AR and VR is forecast to reach $296.9 billion in 2024, businesses that invest in VR technology will be better positioned to benefit from this growth.

Innovative applications of VR across various industries, such as maintenance, design, training, and even social interactions, have the potential to generate considerable revenue.

In addition to this, the development and sale of VR hardware devices and accessories will continue to create fresh revenue opportunities for companies.

As consumers demand better and more immersive experiences, there will be surging interest in high-quality VR devices and accessories, further expanding the market’s growth prospects.

The emerging metaverse – a collective virtual space created by converging augmented reality, virtual reality, and other digital experiences – will also drive significant revenue.

As businesses and individuals increasingly harness the potential of this interconnected digital space, new opportunities for digital goods, services, and advertising will emerge, offering additional revenue streams.

Global Reach

Developing Nations

Virtual reality (VR) is no longer just a futuristic concept. Its rapid growth in recent years points towards significant global expansion and adoption, particularly in developing nations. The global VR market size is projected to reach $26.9 billion by 2027.

As the technology becomes more affordable and accessible, developing nations are expected to benefit from VR applications in various sectors, including education, healthcare, agriculture, and industrial training.

In the field of education, for instance, VR can help bridge the skills gap by providing immersive and interactive learning experiences. Countries with limited infrastructure can utilise VR technology to overcome difficulties in accessing quality education, thus enabling them to better compete in the global market.

Moreover, as the demand for skilled workers continues to grow, VR-based training solutions can play a crucial role in preparing the workforce for new industries and technologies.

Language Accessibility

One key aspect that will determine the success of VR technology’s global reach is its ability to cater to users with diverse linguistic backgrounds. Language accessibility is an essential component of effective VR experiences, as it helps break down communication barriers and encourages widespread adoption.

To ensure a seamless and inclusive VR experience, developers must consider integrating multilingual support into their VR applications. This includes translation and localisation features, as well as incorporating voice recognition and text-to-speech technologies that support numerous languages.

By doing so, the VR industry can effectively expand its user base across the globe and introduce the technology to various cultures and demographics.

Moreover, the integration of AI-powered language solutions can contribute to the development of more accurate and natural language representations, further enhancing VR’s global appeal.

As the VR industry continues to evolve, prioritising language accessibility and cultural sensitivity will be crucial to the technology’s long-term success and adoption across diverse populations.


The future of Virtual Reality (VR) looks promising, with numerous advancements and innovations taking place. As technology progresses, VR has the potential to reshape various aspects of our lives, from gaming and entertainment to education and healthcare.

Major technology companies are competing in the VR market, developing advanced hardware such as Meta’s Quest Pro. The consumer interest in VR is also on the rise, leading to a potentially massive business growth in the coming years.

Moreover, we can expect the integration of Virtual Reality and Augmented Reality (AR) to create Extended Reality (XR) experiences. These XR innovations hold the potential to change how we interact with the digital world in ways we haven’t yet imagined.

In conclusion, the future of VR is indeed exciting and full of potential. Its impact on our lives and the way we engage with technology is set to grow, providing new opportunities for both businesses and consumers alike.



I’m the resident head of comms and partnerships here at Draw & Code. I work on strategy, sales, marketing and other vital areas at a studio that was founded on a dream and has spent the intervening decade trying to make that dream come true. I believe that immersive and interactive technologies are impacting on our lives and being in the epicentre of this industry makes every day a thrill.

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